Early-Stage Startups are Challenging
We've got experience with all the stages of startup life, from dreaming and founding, to building and testing to launching and growing. Every step has its challenges - don't waste time making mistakes that have been made before. Our experts will climb into the trenches with you and help you get where you need to be, faster.
You're pre-launch and just want your product to be ready already
You've got a beta product but you're still trying to get enough reference customers
You're planning a public launch but you've never done this before
You launched already but adoption isn't where you need it to be
You've got adoption but churn is too high and growth is slowing
Your investors are telling you it's time to hire your first product manager or head of product
Answer these questions with our help:
- Are we focused on the right user segment, problems, outcomes, and use cases?
- How might we support these use cases with user flows, designs, or prototypes?
- How well do these designs solve the problem?
- What is the minimum viable feature set for us to hit our milestones?
- What is the best way to develop these designs with our current resources?
- How do we know if we're on the right track?
- What should we be measuring and how often should we review the data?
- When and how do we run a beta program or a/b tests?
- What launch milestones should we set?
Get more done with these services:
- Identify the riskiest assumptions
- Conduct qualitative research (interviews & solution tests)
- Conduct quantitative research (product data analysis and new surveys)
- Synthesize research into product foundations: validated strategy, user segment, core behaviors, key metrics, and an outcomes-based roadmap
- Perform or review competitive audit
- Develop prototypes and/or wireframes for testing
- Evaluate available SaaS solutions
- Estimate resources needed for solutions
- Develop product backlog items (epics and user stories)
- Develop pricing and go-to-market strategy
- Develop and test marketing messages and channels
- Set and support the team towards launch milestones
The Product Science Principles
Over 15+ years in tech companies, founder Holly Hester-Reilly has developed product science, a theory for building high-growth products, teams, and companies.
People have more choices today than ever before, so product science focuses on creating experiences they want to be a part of. Our world changes fast, so product science relies on continuous feedback and rapid learning loops.
At its core, product science is about finding people’s pains and developing effective solutions for their problems – with the products we build, the processes we use, and the organizations we create.
We've Learned With The Best in Tech and Startups
Formerly Venmo and MediaMath
What Startups Say About Us
I was ready to move forward with what I thought was going to be a really stellar product hire. Thankfully, Holly advised me in that decision before I extended an offer to that candidate. She confirmed that I actually needed a product manager with significantly more experience than the candidate who I was considering. Had I moved forward with that hire without Holly's counsel, not only would I have wasted a lot of time and money, but I also would have created a really negative experience for that candidate. Holly saved me and that candidate. Holly will save you.
When I was being coached by Holly, I was recently promoted to "SVP of Product: Games" at Arkadium. It was a new position and Arkadium hadn't had a history and process of Product Management. Holly brought specific and actionable experience as well as great tools that I could use to start supporting our growing product team and processes. I was able to instantiate player interview tools and habits that significantly improved the quality of our releases.
Data driven, execution oriented, leader, go getter. Those are the words I would use to describe Holly. Holly came in to Shutterstock when we desperately needed business direction for Skillfeed (a Shutterstock company). She conducted one of the best data driven business analyses I have seen. Holly collected a tremendous amount of data by surveying the competitive landscape, comparing various industry pricing models, categorizing thousands of user feedbacks and came up with concrete suggestions that are backed by data. Furthermore, Holly was able to be Product Owners on multiple successful teams. I would recommend Holly without reservation.
The impact Holly and H2R had on our company cannot be overstated. I'm trying to use everything Holly taught me - including doing frequent user interviews to get feedback. We did four interviews or so in the last two weeks.
I worked with Holly on bringing a large enterprise web product to market, and the job could not have been completed without Holly's leadership as the product owner. Holly is the rare product leader who is the complete package: empathetic to users, effective and fun for designers and engineers to work with, and trusted by executives to deliver on strategic KPIs and maintain transparency from concept to launch. I give Holly my most enthusiastic recommendation.
Are you ready to grow like you've done it before?
We can teach you what a startup founder needs to know about product management and product leadership.
Check out our content for startups
Check out the The Product Science Podcast, read the Product Science Journal, or check out our articles to get a sense of our approach and the principles we work with.
Schedule a meeting
Set up a call to meet with Holly at a time that works for you.
Talk with us
We love to help you solve the challenges you're facing and we'll figure out if we're a fit to work together and in what ways.
We'll start by identifying what success looks like and then we'll make a plan to get there, together.
Latest Posts for Early-Stage Startups
The Jackie Bavaro Hypothesis: Cracking the PM Career Means Leading With The Right Questions
In this episode of the Product Science Podcast, we cover why Jackie wrote books about PM interviews and careers, how product organizations evolve as a company grows, and what great product leadership looks like.
The JJ Rorie Hypothesis: The 5 Key Skills That Make a Product Manager Great Can Be Learned
We talk with JJ Rorie about what mistakes teams make around their assumptions, how product management is different across industries and company stages, and how to create an environment where product managers help each other.
I love to hear from executives and product leaders who want to build high-growth products, teams, and companies that can compete in today's fast-changing world.
Let's chat and see if we can work together.